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AMANDA SAYERS
STRATEGY & INNOVATION DESIGNER


final

mock up

1/7
BRATZ
CREATE-IT-YOURSELF
MGA ENTERTAINMENT
2015 - 2017
For the 2015 big brand relaunch of Bratz, I developed a spray and design playset where kids could decorate and style their very own unique Bratz doll fashions.
I worked with the help of external freelancers and manufacturers to take this product from ideation due to our short deadline.
Click through the images to see the design process that went into making this playset!
Products

Create-it-Yourself Fashion Playset


Sleepover Spa & Hair Studio

#Selfiesnaps Photobooth
Sleepover Bed
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